I’ve been reading about disgruntled publishers pulling out of dealing with Amazon for months now. Upset over the percentage that Amazon is demanding. It’s head-scratching stuff.
Let’s get this out the way first: Amazon is a giant in the world of e-commerce. No, let me rephrase that, Amazon is the giant. The majority of online buyers that I know go to Amazon. They have no need for Joe Bloggs Publishing, no need to care. All Amazon wants is to continue making massive profits. Which is fair enough. For anyone who has worked in the corporate world, this comes as no surprise. (more…)